ROTARY

For over 130 years, Rotary has created watches that combine classic design with dependable craftsmanship. Founded in 1895 with a long-standing British heritage, Rotary has built its reputation on elegant, reliable timepieces made for everyday life. From traditional dress watches to contemporary sports watches, each Rotary watch reflects a commitment to timeless style quality and accessible watchmaking.

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MEN'S COLLECTION
LADIES COLLECTION
AUTOMATIC COLLECTION
1895 COLLECTION

SEAMATIC COLLECTION

The Rotary Seamatic collection offers a range of premium sports watches designed to take you from the ocean to the boardroom. Featuring premium specifications like sapphire glass, 316L stainless steel and up to 300M water resistance.

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ROTARY COLLECTIONS

GREENWICH
1895 COLLECTION
HERITAGE COLLECTION
GENIUNE DIAMOND
ULTRA SLIM

1895 COLLECTION

Rooted in over 130 years of watchmaking, the Rotary 1895 collection revisits iconic archive designs, refined for modern wear with premium details including sapphire glass and crystal accents.

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ROTARY BESTSELLERS

Apex 100 Chronograph SHOP NOW
1895 Collection SHOP NOW
Seamatic 100 SHOP NOW
Heritage Astoria SHOP NOW
Regent Skeleton SHOP NOW

Over 130 Years of Watchmaking

Established in Switzerland in 1895, Rotary became a fixture of British culture after relocating to London in the 1920s. With a clear vision to craft timepieces of enduring quality, Rotary has been part of British life for over a century.

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STORE FINDER

Find your nearest Fields store and book an appointment with one of our specialists.

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ROTARY STORES

Rotary watches are available for purchase online and in select Fields stores.

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ROTARY FAQs

Rotary watches are covered by a 2+1 year warranty, offering protection against defects in materials and workmanship. All watch purchases come with a 2 year base warranty, extendable a further year by registering via Rotary’s website.
A Rotary watch offers a strong blend of heritage, style and value. With over 130 years of watchmaking history, Rotary creates watches designed for real everyday wear, from classic dress pieces to reliable sports watches. Whether chosen as a gift or a personal purchase, Rotary offers timeless design backed by long-standing watchmaking expertise.
To keep your Rotary watch performing at its best, avoid exposing it to extreme temperatures, strong magnetic fields, chemicals or unnecessary impact. If your watch is water resistant, always ensure the crown is fully pushed in before contact with water. We recommend cleaning the case and bracelet with a soft, dry cloth and having your watch professionally checked when needed, especially for battery changes, servicing or water resistance testing.